They’re playing basketball, and on Tuesdays, NBA fans are tuning in like never before this century. NBC’s newly minted “Coast 2 Coast Tuesday”, a bi-coastal doubleheader split across NBC and Peacock, averaged 3.0 million viewers in primetime across broadcast and streaming on its debut, giving the NBA its largest pre-Christmas Tuesday audience since 1996, the […] The post Peacock’s NBA Coverage Breaks Near 30-Year Viewership Record appeared first on Cord Cutters News.
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